SEO
The following articles have been written to assist in optimising your website to be found in search engines.
|
 Driving a large amount of traffic to your web site is best achieved by
gaining top positions on the Google search engine. While Google's
algorithm is very complex, the essence of what they are trying to
achieve is quite simple - reward popular sites with good content.
|
|
|
| Can you recommend a product/service that will enable me to get my site
listed with all the search engines? I have the site hosted with
GoDadddy, they have a service for $30 that supposedly gets you
registered with multiple search engines. Does this sound like a good
idea? Is there a better way to do this? |
|
|
| Search engine optimisation is the process of enhancing a web sites
ability to achieve top positions on search engines, therefore increasing
the exposure of the web site to Internet users. |
|
|
|
The Google Sitemaps service enables you to tell Google about pages on
your site that may not be otherwise easily found by the Googlebot. Also,
rather than waiting for the bot to visit via its regular schedule, you
can tell Google as soon as a page has been updated resulting in faster
indexing and therefore fresher search results. |
|
|
| Virtually all businesses can benefit from having a website to promote
their products and services. |
|
|
| Developing a website is merely one of the first steps businesses take in
developing their business. Ongoing enhancements of the website are
required to keep you high in the rankings. To keep your business high in
the rankings we offer some general search engine optimisation tips that
can be implemented to help this process along. |
|
|
| It's easier to get high rankings on Google with older websites than it
is with new websites. Why is this so and what can you do to get high
rankings on Google if you have a brand new website? |
|
|
| Pay per click marketing can be a good addition to a long term search
engine optimisation strategy. However, if poorly implemented, pay per
click will cost you a fortune without bringing results. So how do you
correctly implement AdWords to deliver a positive return on investment? |
|
|
A pretty picturesque layout with great looking images, graphics,
animations, the whole 9 yards right?
What we web developers tend to see is something similar to what you may
have seen in the movie The Matrix, which is a whole bunch of code
(HTML) behind the website that is telling your internet browser to place
an image here, put some text there, give it a name, size, colour,
visibility etc... |
|
|
People not involved in website optimisation often have difficulty to
understand search engine optimisation and the different methods that are
involved. If you have to explain the basic SEO concepts to your boss,
the following list will help you:
1. Link building is important
Links are like votes for a website. The more votes a website has, the
better the rankings. Our experts work with you to target the most
appropriate websites to link with you to drive your rankings through the
roof.
|
|
|
The position of your website in Google's search results can make or
break your business. High rankings on Google can make the difference
between an extremely successful online business and total failure. Yes
we can rely on word of mouth referrals but we also need a steady stream
of people finding us via major search engines like Google.
This is why search engine optimisation is so important for today’s
businesses. But how much exactly is a top ranking on Google worth? What
can a top ranking on Google do for your business? |
|